These are sites on popular riding routes where, too often, fatal and serious crashes occur to bikers.
Our range of warning posters reflects the main dangers on routes used regularly by riders. The two main biker activities that feature in our accident statistics are, firstly, crashes on rural roads where bends and open country can tempt bikers to open the throttle just a bit too far and, secondly, filtering collisions on urban commuting routes where queuing traffic can present a danger to riders from traffic turning or cutting through the queues.
Initially the signs were only used on the roads of the East Midlands. Their success in spreading the message to bikers has prompted other counties in the UK to use the Shiny Side Up messages. They are particularly useful in rural counties where bikers love to ride the open roads.
Crash site signs do just what they say: they identify the sites where crashes happen too often. So bikers beware! Ride to reduce your risk.
Think Bike signs the message to drivers is clear; look out for two-wheelers! We designed this sign in response to your comments in our survey that drivers often didn’t see you! These reminders are placed on busy routes to raise drivers’ awareness of bikers.
To Die For signs with these hard-to-miss signs we’ll remind you that going out for a blast, although a passion for some of you, may turn out to be a passion to die for?
Filter with care signs in the crush of queuing traffic we’ll remind you to Filter with care. More and more of you are using bikes, mopeds and scooters for commuter journeys. They are cheaper to run, you enjoy the ride, you can filter through traffic jams but in the cut and thrust of rush hour traffic you can easily be missed by other drivers.